Yuezheng Longya

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Yuezheng Longya (Simplified Chinese: 乐正龙牙; Traditional Chinese: 樂正龍牙) is an upcoming Chinese VOCALOID4 to be developed by Shanghai HENIAN Co. Ltd.

Longya was a runner up entry to the first "VOCALOID™ CHINA" contest in 2012 which was held for choosing the design of the first Chinese VOCALOID and he was a Vsinger supporting character for three years. In July 2015, he was confirmed to receive a VOCALOID voicebank.

He was voiced by the Chinese singer and voice actor, Jie Zhang (张杰; Zhāng Jié), who was selected based on suggestions from Chinese VOCALOID fans.

Concept

According to the short animation series promoting VOCALOID CHINA, Longya is Ling's older brother and the heir to the Yuezheng corporation. He has an agile mind and many people look up to him. Like his sister, he is straightforward, but he also possesses the ability to make important decisions correctly and has the strong aura of a leader. His weakness includes troublesome issues and the only time he's not bothered is when they are related to his younger sister. He is very protective over Ling and can become slightly hysterical when dealing with situations related to her.

In June 2016, Longya was given additional information about his character. He is a postgraduate financial student and studies at Ling's school as they share the same campus. He is usually busy since he will take on the family business after he graduates but still sets aside time for band practice in which he is the leader and drummer. He often disappears whenever trouble occurs, but always returns to clean up the mess. He becomes very intense while playing the drums and people call him "Drum Destroyer" for some reason.

According to Shanghai HENIAN's official website, his birthday is October 2. He is listed as a Libra.

Etymology

His original name was Yayin (牙音), however, this was dropped because it was written in a Japanese naming style rather than Chinese.

The surname Yuèzhèng (乐正) comes from the governor of music during the Zhou Dynasty. The existence of this surname was proven when two historical books (《元和姓纂》&《尚友录》) state that: the "Zhou Dynasty's 'Yuèzhèng' Position was used as a surname", therefore hinting that the name existed as early in Zhou Dynasty, which was more than 2,600 years.

After the Zhou took over the Chinese empire, the positions of the governing system were used as surnames. During this time, there was a head position called "Yuèzhèng", which was responsible for music and melodies at the palace. Any descendants of this governor will bear the same surname.

During the Zhou Dynasty, people took great measures with politeness and rituals. The Yuezhengs were heavily looked upon by the emperor and the standard of music can directly affect a country's impression to the outside world.

"Lóng" (龙) means “dragon” in Chinese, while "Yá" (牙) means “teeth”, “tooth” or “fang”. Combined, his first name means “Dragon fang”.

Appearance

The design was originally drawn by ayaya, but was refined and redrawn by Chinese illustrator, ideolo.

In his debut design, located on Longya’s gold belt, there is a charm with a Sanskrit character which represents the "Wood" element, the "East" position, the color "Green", and the "Spring" season. This character’s Chinese equivalent is "角" (Jiao), one of the 5 Traditional Chinese melody characters.

Longya was confirmed to receive a new design for his VOCALOID4 release.

Relations

• Yuezheng Ling: Younger sister
• Luo Tianyi: Companion
• Mo Qingxian: Companion
• Zhiyu Moke: Companion
• YANHE: Companion
• Bei Chen: Official pet

Additional Information

Marketing

Yuezheng Longya was a fan-designed VOCALOID that was entered in the first "VOCALOID CHINA" contest like Luo Tianyi. He was created with VOCALOID fans in mind.

VOCALOID CHINA PROJECT released a five-part promotional animation series for the VOCALOID CHINA characters. On May 15, 2012, the full first PV was made available at CF03 and mainly featured Tianyi with Ling making a brief cameo at the end. Longya’s official introduction takes place in the second episode.

When Longya was officially introduced as an upcoming VOCALOID on July 30, 2015, Vsinger decided to conduct research as to how many fans of Longya existed and support him in becoming a VOCALOID. Fans needed to share the Weibo post containing his announcement by August 30 and it must have a total of 100,000 shares. This was to raise more awareness of his existence and announcement, as well as gaining more fans. The goal was reached on August 8.

On August 14, 2015, Vsinger asked fans to give them suggestions for his voice provider. The suggestions were run through a filter to decide who his provider would be. On October 2, Jie Zhang appeared onstage at CXC Nanjing International ACG Festival and revealed that he was the voice provider for Longya.

On June 3, 2016, Vsinger asked fans to give them suggestions for Longya's VOCALOID4 design.

See also: Yuezheng Longya/Marketing and VOCALOID in other media

Trivia

• Longya and Ling are the first brother and sister combination of the VOCALOID franchise and are the first Chinese siblings. However, they are third set of siblings in the franchise as whole, as the previous two pairs were Japanese VOCALOIDs.

Status

Reaction

As supporting characters in the Chinese fandom, Longya and Moke’s popularity levels were undefined as they were about equal to each other. However, Longya is considerably less popular than his younger sister and the male characters of the project were greatly overshadowed by the young females. In comparison to Qingxian and Moke, however, Longya appears in more PVs and fanart. In the Western fandom, fans have voiced a like for him but he was still far behind Tianyi and Ling. In July 2015, Vsinger noted that the lack of fanart and fans in the Chinese fandom could negatively impact his sales. They conducted research to find out how many fans of Longya existed and supported his VOCALOID production, which became a success in just nine days. After a few months since his announcement, Longya's popularity started to rise and he was gaining more fans who support him and his development.

Achievements

First male VOCALOID to be based on a runner up design First male supporting character to be made into a VOCALOID First male Vsinger supporting character to be made into a VOCALOID First male Chinese VOCALOID First male VOCALOID from Shanghai HENIAN First male Chinese VOCALOID4

Gallery

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External links

Language	Description	Site
Chinese	Yuezheng Longya official Weibo	Link
Chinese	Shanghai HENIAN official homepage	Link
Chinese	Shanghai He Nian official homepage	Link
Chinese	Vsinger’s Weibo official homepage	Link
English	deviantArt , art and media community	Link
Japanese	Pixiv , art and media community	Link
English	MikuMikuDance wiki for models	Link

Navigation

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